ux/ui | web/mobile design
KFest Paradise Music Festival
Illustration | Photoshop | Figma
The Objective
To design a high-fidelity, adaptive website for a new music festival, the goal is to create an all-encompassing platform where attendees can seamlessly engage. Ensuring accessibility across all devices is paramount. Whether users are at home booking tickets or at the festival navigating between stages, the aim is to provide an effortless and thrilling experience.
The Design
The website design for KFest Paradise aims to ignite user excitement through captivating visual elements and seamless navigation, ensuring an engaging experience from start to finish. The requirement of this project is adaptability between desktop and mobile devices.
Primary Palette
Pink Stardom
HEX: #ED298F
RGB: 237 41 143
Midnight Beat
HEX: #000000
RGB: 00 00 00
Idol Blue
HEX: #34489E
RGB: 52 72 158
Stage Glow
HEX: #ECECEC
RGB: 236 236 236
Secondary Palette
Ocean Wave
HEX: #B2E2F5
RGB: 178 226 245
Lavender Dream
HEX: #CCA6CE
RGB: 204 166 206
This logo design for the "2024 K-Fest Paradise" captures the vibrant and dynamic essence of a K-pop music festival. The playful typography of "K" evokes energy and creativity, complemented by the outlined architectural element symbolizing a concert venue. The shooting stars add a celebratory and dreamy touch, encapsulating the excitement of live music performances and the magical allure of K-pop culture.











Typography
Both typefaces are available on Adobe Typekit
***There is a limitation with special characters and number keyboards with this font
Design Process
Moodboard

BTS

BLACKPINK

IU
Logo Iterations
Logo Marks
Wireframe Development